Non-bullshit innovation : 17 proven ways to transform how you work
Rowan, David2021
Books, Manuscripts
David Rowan travels the globe in search of the most exciting and pioneering startups building the future. He's got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they're disrupting don't get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley. It's mostly pointless innovation theatre - corporate nonsense that has little to do with delivering real change.
Main title:
Author:
Rowan, David, author
Imprint:
London : Bantam Press, 2021.
Collation:
370 pages ; 24 cm.
Notes:
Originally published: 2019.Includes index.
ISBN:
9781787633704 (pbk)
Dewey class:
658.4063
LC class:
HD53
Local class:
658.4063
Language:
English
BRN:
2779920
Bookmark link:
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