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Citizen Coke : the making of Coca-Cola capitalism

Elmore, Bartow J.2015
Books, Manuscripts
This title provides a history of how Coke's insatiable thirst for natural resources shaped the company and reshaped the globe. Elmore explores Coke through its ingredients, showing how the company secured massive quantities of coca leaf, caffeine, sugar, and other inputs.
Author:
Imprint:
New York : W.W. Norton & Company, [2015]©2015
Collation:
416 pages, 8 unnumbered pages of plates : illustrations (black and white) ; 25 cm
Notes:
Includes bibliographical references and index.
ISBN:
9780393241129 (hbk)
Dewey class:
338.7663620973
Local class:
338.766362
Language:
English
BRN:
1426026
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