Google Ads 101 [electronic resource] : A Simple Comprehensive Guide to Getting Started and Getting Results
Brighton, Kimberly2024
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This book provides an overview of the current uses of Google Ads in marketing, expert tips and tricks, benefits and risks associated with its use, and highlights the ethical and legal considerations when incorporating Google Ads into marketing and SEO strategies. By integrating academic sources, industry insights, and expert opinions, this book aims to provide a comprehensive understanding of leveraging Google Ads effectively. It is important to state that businesses need to understand the importance of allocating a budget for advertising through pay-per-click (PPC) Ads.
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[Place of publication not identified] : Digital Kingdom, 2024
Collation:
1 online resource (1 text file)
ISBN:
9798224944842
Language:
English
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BRN:
3867207
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